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Do you wish your Shopify eCommerce site had more sales from free organic traffic?
I think we all wish Google would show our eCommerce site more love.
I know I’ve been there.
I used to look at Google like my grouchy neighbor Rick. (Sorry Rick, you know it’s true!)
(not actually Rick)
Every time I come home I wave at Rick and he just looks away or walks inside.
Like Rick, I thought Google was giving me the cold shoulder.
Maybe I did something to offend the search engine giant.
The truth is, unlike Rick, I just hadn’t given Google a good reason to notice me.
In this article, I’ll give you 15 easy to follow steps so you can complete your own DIY Shopify SEO Audit.
Completing this audit will give you a great start on your Shopify SEO so you can be sure Google will take notice.
Believe me, when Google does notice you, your eCommerce business can change for the better very quickly.
So if your name’s not Rick, keep reading!
Before We Begin
Before we jump into the steps, I’m making a few assumptions.
You have already setup a search console account and submitted your site’s sitemap for indexing.
Your site is at least a month old and has had time to index your pages.
If these assumptions are accurate in your case, continue reading and get ready for more traffic!
Download Your Shopify SEO Audit Cheat Sheet
Step 1: Get Your Shopify Site Out of the “Rick Zone”
Before you can begin to get traffic from search engines such as Google, you need to be certain you’re not stuck in the Rick Zone.
Think of the Rick Zone like the friend zone for dating, only completely unfriendly.
You need to get search engines to notice your Shopify site before you can warm them up to becoming a friendly neighbor.
In search engine terms, this means you need to be indexed so you can show up in search results.
Each page on your site that you would like to be found in search results should show up in Google’s site index.
Knowing this, your first step is to see if your pages ARE indexed and if so, which ones.
Use The “Site:” Modifier
Using the “Site:” modifier, search Google for your domain and see what pages have already been indexed for your site.
This search will quickly tell you how many pages Google has indexed for your site and which pages those are.
Pay special attention to the number of results near the top of the page.
Does this number look about right, or is it way too high or way too low?
Are you interested in starting an online business?
If so, it’s your lucky day! We recently released our FREE step-by-step comprehensive course on high ticket drop shipping.
This is not your typical “Free” course. We’ve packed in over 15 hours of video content as well as downloadable information and resources walking you through how to start your dropship business from scratch.
Drop shipping has changed our lives, but not before we spent thousands on courses.
The majority of those courses were… less than good is the polite way to say it.
After successfully operating dozens of profitable eCommerce dropship sites, we are sick of seeing new inexperienced gurus pop up every day giving out bad information.
We truly believe everyone should have the opportunity to change their own lives without wading through the crap information.
To be clear… You will still have to do the work, we are offering you a good foundation of tried and true strategies and a blueprint for starting a real online business. But there’s no fast cash or easy money here. It does take work.
Side Note: WE ARE NOT GURUS… we don’t know everything.
We are lifelong students and we love to learn and grow.
We have learned a lot from building and running successful eCommerce sites that have sold over 6 Million dollars in product over the last 5 years.
We STILL make our money and support our families with our eCommerce sites. We don’t just teach this stuff, we literally do it for a living.
Now our goal is to build a community of entrepreneurs and help those who are willing to help themselves.
Dropship Institute is broken up into 11 modules.
Each module will take you step-by-step through building a drop ship business from scratch.
I’m not talking about AliExpress dropshipping or importing cheap China made products that take 2-4 weeks to be delivered. I’m talking about a real, brandable, sustainable business.
The following is a simple breakdown of what you are going to learn in this course and a peek at some of the many things you’ll find in each module.
Drop shippers all have one thing in common, they need good suppliers to be successful.
Having ﬂoods of trafﬁc to your drop shipping site does absolutely no good if you don’t have suppliers or have poor suppliers.
Quality suppliers who can ﬁll orders quickly, be reached by phone during business hours, and stand behind their products, are the foundation to your budding drop shipping business.
Funny enough, getting quality suppliers is where I see most people trying to take shortcuts or just giving up altogether. Time after time I ﬁnd lists of drop shipping suppliers being sold on the internet, some are even free.
Guess what, most of them share a common trait, they are crap! In addition to being crap, most of them are lists of companies who are playing middleman for the real manufacturers and they are getting a cut from every one of your sales.
Once you know what you want to sell, and have made a list of brands that make that product, you really need to plan out some time and make yourself pick up the phone to call each of them. Some of them are going to tell you no, some of them are going to blow you off completely, and some of them are going to use terms you may not have heard before. But don’t worry, by the time you read to the end of this post, you should be able to handle almost any supplier.